Monday, 18 November 2013

Job: DISTRIBUTION PARTNER MANAGER Sales


In 1987, Red Bull not only launched a completely new product, it created and has lead ever since a whole new product category, Energy Drinks. Nowadays Red Bull employs more than 8000 people in over 165 countries, selling over 5 billion cans a year. The World of Red Bull provides the forum for you to use your talent and passion, to develop yourself and make an impact. Find out why we're different.
The Distributor Partner Manager’s (DPM) main priority is developing annual business plans, driving Red Bull initiatives, and tracking Key Performance Indicators (KPIs) through a set Distribution Partner. Key responsibilities include: communicating strategic priorities; driving and managing key RB initiatives; ensuring implementation of merchandising standards; tracking and measuring KPI execution; monitoring sales/POS progress against business plans; and coaching a Distribution Partner to produce execution excellence.

AREAS THAT PLAY TO YOUR STRENGTHS

(all the responsibilities we'll trust you with)

  • RB STRATEGY, MERCHANDISING STANDARDS, AND KEY ACCOUNT PROGRAMS

    Coordinates meetings with DPs to explain and implement Red Bull business strategies and initiatives
    Communicates proper alignment and understanding of strategies and goals
    Implements systems to track and benchmark DPs against key initiatives/goals
    Ensures DPs fully understand and execute RB merchandising standards consistent with RBCA guidelines
    Trains sales reps to guarantee clear understanding of RBCA merchandising (i.e. product flow, sku priorities by channel, display merchandising, pricing, etc.)
    Establishes set communication schedule to discuss upcoming and ongoing Key Account Programs
    Implements process for late notice or emergency programs to ensure rapid communication and execution
    Ensures DPs implement tracking system to gage execution effectiveness
  • BUSINESS PLAN

    Develops with the DPs the annual business plans with regards to organization requirements, distribution, volume and KPI targets
    Secures agreement on necessary subjects and reviews monthly scorecard to track progress (distribution build-up by month/channel, organization build-up by month/channel, sales forecast by month/channel…)
    Consistently communicates with top management to guarantee alignment
    Establishes POS plans for distributor
    Coordinates with RB office personnel to issue on-going updates against allocation
    Keeps DP abreast of any new POS items and applicable allocation/timing
    Develops organization model with DP and gains commitment against specific personnel structure to drive Business Plan
  • BUSINESS INTELLIGENCE

    Maintains strong working knowledge of all Red Bull systems.
    Develops knowledge of key account systems and how they relate to DP
    Reviews monthly RB systems reports ‘buy’ and ‘non-buy’ reports against goals and issues follow-up objectives
    Proactively uses Out-of-Stock analysis to ensure proper merchandising personnel is in place
    Holds DPs accountable for data submission into RB systems to ensure accurate and timely information
  • DISTRIBUTOR STRUCTURE AND ACCOUNTABILITY EXPERT

    Thorough working knowledge of distributors internal systems and structure
    Understands distributor’s hierarchy and has relationship from the top down (Owner to Managers)
    Clear understanding of the person responsible and accountable for tasks or programs within distributorship
    Working knowledge of routing procedures and able to suggest better route to market and/or manpower needs based on distribution and account frequency
    Knowledgeable on reps and area manager’s pay structure in order to program and hold accountable
    Ability to communicate and share best practices from other DP on structure accountability systems
  • MISCELLANEOUS

    Share and enforce guidelines with regards to RB inventory policy
    Provide on-going feedback relative to DP performance against objectives and KPIs
    Develops working knowledge of geographic and demographic areas in assigned geography
    Develops expertise with regards to product competition and distributor competition in respective area
    Communicates regularly and works effectively with all RB sales team (On-Premise, key accounts, NT) and marketing people to secure full alignment of the country goals with the DP

YOUR EXPERIENCE INCLUDES:

(proven performance in)

  1.  Outstanding sales experience and track record in Consumer Goods industry (Bev. Preferred), +3 years
  2. Distributor and Supplier experience preferred
  3. Ability to lead, manage and motivate distribution partners with experience, +3 years
  4. Strong communicator and motivator
  5. Excellent negotiator and influencer
  6. Clear and proven ability to develop and implement successful sales and trade marketing strategies
  7. Strong knowledge of consumer marketing principles
  8. Successful track record in managing teams
  9. Excellent communication skills, including presentation and training ability
  10. Outgoing personality and friendly
  11. Able to work independently with responsibility, and be organized
  12. Experience with basic administrative programs, Windows, Word, PowerPoint, Excel
  13. Valid Driver’s License
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TRAVEL UP TO: 50%
In your cover letter, please include an explanation of why your experience is specifically relevant to this role at Red Bull. We want to see your personal style – what makes you tick and why you think your next opportunity is here with us.

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